Exploring User Adoption of Digital Lending Platforms in NBFCs: Insights from the Retail Loan Segment - JIFT

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Home > Volumes and issues > Exploring User Adoption of Digital Lending Platforms in NBFCs: Insights from the Retail Loan Segment

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Research Articie 30 April 2025

Exploring User Adoption of Digital Lending Platforms in NBFCs: Insights from the Retail Loan Segment

Arun Boliya ¹ , Sonam Arora ¹

arorasonam22@gmail.com

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1 : Department of Finance, Lok Jagruti Kendra University, 380001 Ahmedabad, Gujarat, India

DOI: 10.55578/jift.2504.002

Keywords: Digital loan , Digital Banking , NBFC , TAM

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